details on the project

Ducon were in the building game long before they approached hello to assist. They had an umbrella brand, but with the growth of the business, they now needed 3 new sub brands to speak directly to each target audience; Construction, Maintenance and Bespoke Homes.

Hello worked with our marketing guru (Dan MacInnis) to help Ducon determine their brand architecture. Once this was done, we created the design of 3 new sub-brands which extended on their existing umbrella brand. 

Perhaps the biggest milestone for Ducon was the design of a new website which finally reflects the high quality design they are known for.